Critics of Tesla have always used the ‘there’s nowhere to recharge’ excuse. But today there’s charging stations all over the world. To prove this point, we asked Australians where they’d go on their greatest drive, and who they’d take with them.
We developed three entries and assembled a nimble crew to follow these subjects more than 1500 kilometres along famous highways, mountain passes and craggy beach roads right across Australia and New Zealand.
From scriptwriting through pre-production, to shooting just two tightly packed days into post—we delivered this campaign in a just a few weeks. Let us take your show on the road.