“Every agency has their hallelujah moment.”
What would a modern-day Jesus do when he was in the grips of a sleazy, full-service advertising agency? He’d drive some real hype during the crucifixion with an engaging social media campaign and supporting assets that gained maximum PR traction from key influencers.
Chosen to debut at the opening night of St.Kilda Film Festival, our newest short - For Your Sins - shares much in common with our Tropfest Award winning film, Granny Smith.
A fast-paced, satirical comedy, the super tight scripting and snappy editing give the screenplay - written by Gen C director, Jack White, and Gen C collaborator Terry Mann - an incredible energy on screen. Along with a crew of renowned producers, directors, editors, For Your Sins featured Australian actors Ryan Shelton, Dave Lawson, and Samuel Watkins.
Ryan Shelton as Matthew
Dave Lawson as Jay
Michala Banas as Jonnie
Tegan Higginbotham as Lucy
Sam Watkins as Mark
Cassandra Daly as Magda