“From coaches to 
canteen superstars - 
we’re helping Swisse find footy’s biggest heroes.”

Swisse Best Off Ground

Branded / Social

Football isn’t easy. It takes hard work, dedication and passion. But the players get all the credit, so we found the stories of the sport’s unsung heroes, showing footy fans that it’s the jobs people do off the ground that make the game what it is.

From mums and dads waving flags and running boundaries around Australia to canteen superstars. Working in collaboration with Creative Agency, SDWM, our national search asked fans to nominate their best off ground.

“Campaign featured weekly in the Sunday Herald Sun + 5 million reach in PR.”


Director - Jack White

Producer - Nicholas Cox

DOP - Ryan Blair

DOP - Tom Alber

Editor - Chris Axiaq

Creative Agency - SDWM

What we did

Creative strategy

Location scouting


Art Direction



Colour Grade

Music and Sound Design